Swedish based band, The White Raven, have
recently released their single ‘Keep’ whilst working on their forthcoming debut
album. After releasing two critically acclaimed singles last year, ‘Headlights’
and ‘Hold On Light Up’. Their latest single has followed in the same manner
after recording in some of Europe’s best recording studios they decided to
return to their own studio to finalise new single ‘Keep’ which is now creating
excitement around their debut album.
General
Questions:
1. How
old were you when you started getting involved and how?
I remember I was about seven or eight when
I started singing in the mandatory choir of my school. But I didn’t “get
serious” about it until I was 14 and I immediately started a band as soon as I
learned(ish) to play the guitar.
2.
What is the most inspiring gig/concert/festival you’ve been to?
I saw Band of Horses in 2011 in Malmö. I
had listened to their album all of that summer and I was amazed by how they
translated the studio album onto the stage. I loved it; their presence and
sound and everything.
3.
Who have you been listening to lately?
Lately, it has been a lot of The National
in general, their album High Violet specifically. Cannot get enough of it.
3
Questions for The White Raven:
1.
Who influences you musically and what inspires you lyrically?
Musically, I have to say that a lot of
different things inspire. Could be a sound from a pedal effect I’ve found,
could be a song I heard a year ago and then forgot.
In general everything could inspire to
music, I remember I once wrote a song based on the beat form the washing
machine in my old basement. I don’t remember it being any good, it did inspire.
2.
Why did you decide to return to your own studio, to finalise your single
‘Keep’, and do you think you’ll now stay recording there for future releases,
if so why?
The main reason in the beginning was
actually that we wanted to record as soon as possible and we couldn’t book a
studio at a soon enough date. Bu the idea to record something in our own studio
had tickled in the back of our minds for quite a while.
It’s easier to spread out the time in our
own studio. We are not bound to just a few days for a song; in fact ‘Keep’ took
about two weeks all in all before everything was recorded. And it gave us more
time and less stress to attend to the details in every part of the recording.
And it’s fun to spend weeks in the studio, let’s not forget that.
We are proud of the results and we will
record here again. I’m not saying we’ll never go to a big studio again, on the
contrary, we hope to book one soon. But we’ll record in our own studio for a
little while.
3.
What process did you go through creating ‘Keep’ musically and visually?
Keep was written in a few different
sessions. We wrote some parts of it during a spontaneous jam session in our
rehearsing studio. I think we were preparing for a show last summer.
We all liked it, so we recorded it on
someone’s phone. Maybe a week later we started to record a demo. I remember
specifically that we added the into and outro after the first draft was
recorded.
We played it together, getting the parts
and details right. Then we recorded another demo to listen to the new stuff.
I then changed the lyrics, we all changed
some details on the instruments and after we had recorded the changes, we send
the demo to the label boss man, Billy. He liked it and after he’d listened to
it about two times he called me and we decided to record it.
The
video was planned together with two friends of ours, Robin Jansson and
Kristoffer Granath. They had both done visual work with us before, Robin has
filmed all our video work and Kristoffer has photographed us a few times. We
like their ways of looking at things and we wanted them to join creative minds
with us and make a video that was different form the ones we had already made.
They both came up with an idea each and we
basically smashed them together with the vision we had. The results came to be
Kristoffer’s interesting view of the world combined with Robin’s beautiful
camera skills and our sort of crazy “how-is-this-even-done” type idea.
It took about three days filming; one day
to film us playing, one to film the background view and then one to shoot the
projections on the boxes and the back wall.
Random
Q:
Favourite
type of year and why? *meant to be favourite time of year*
Well that is an odd
question. I guess I’d say a year where we’ll play a lot and record a lot and
meet as many fans as possible and at the same time write amazing new music. Is
that a fair answer? (MIT: yes definitely, yes!)
'Keep' Review:
When this song appeared in my inbox, I had a listen and honestly fell in love with it instantly. Bordering the styles of Bon Iver and Mountain Bird to create a perfect unique sound. The lyrics are emotive and honest highlighted by the vocals and guitars, backed with percussion and all the other layers that make this such a brilliant song. (Definitely in my Top 10 songs of this year, and we're not even half way through it yet). Cannot wait for a debut album from these guys. My words will never come close to giving these guys music the credit it deserves, so have a listen and let the music do its magic.
The White Raven's Links:
'Keep' (iTunes): https://itunes.apple.com/gb/album/keep/id967344223
Website: http://thewhiteravenband.com
Twitter: https://twitter.com/wearetwr
Thanks for reading!
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